Issue voting
CLEP American Government, Chapter 39 Issue voting Supporters may credit their party for good conditions, discount unfavorable news, or evaluate the same candidate trait differently. Election results cannot therefore be divided neatly into voters who chose "because of party" and those who considered issues; party identity often filters issue and performance judgments. Long-term identification can […]
Candidate characteristics
CLEP American Government, Chapter 39 Candidate characteristics Candidate characteristics are the personal qualities voters use when judging people who seek office. Experience, competence, integrity, temperament, age, biography, communication skill, and perceived empathy can all shape a choice. These judgments may matter most when the candidates share similar positions, when voters know little about a lower-profile […]
